49% of consumers want an AI clone to handle their daily chores and life admin by 2035

Since the launch of ChatGPT nearly two years (!) ago, the global appetite for outsourcing everyday tasks — both professional and personal — to technology has surged. Looking ahead, Dentsu's June-published study finds that nearly half (49%) of consumers worldwide say they’d like to have an AI clone to manage shopping, administrative tasks and communication by 2035. In APAC, this figure climbs to 62%. 👥

Asian consumers’ enthusiasm for AI is supported by another study from McKinsey, which found that 16% of global consumers regularly use gen AI outside of work, rising to 30% in APAC. That report also found that Gen Z are early adopters, with 31% utilizing AI for daily life hacks — from home décor suggestions to crafting travel itineraries. Many expect AI to offer expert advice, replacing traditional consultations.