The Bangkok Metropolitan Administration (BMA) will introduce an on-demand electric boat taxi service this July to enhance transportation and boost tourism. Managed by Krung Thep Thanakom Co (KT), the BMA's business arm, the service will initially operate in Khlong Phadung Krung Kasem and its surrounding canals, with plans to expand to major canals like Khlong Lat Phrao. Passengers can hail boats via a dedicated app, with fares calculated based on travel distance. KT is finalizing the design and pricing for six- to ten-seat electric boats, starting with two prototypes for a trial phase this month.
Since the on-demand ride-hailing concept gained mainstream adoption in the mid-2010s, Asian startups have applied the model to the region’s myriad informal transportation modes — from motorcycle taxis to rickshaws. However, the BMA’s latest app is the first to introduce it for non-road-based public transportation.
Bangkok is notorious for its nightmarish traffic jams, so encouraging commuters to get off the streets and take to the waterways could help alleviate an urgent urban problem. By introducing an on-demand, app-based service, the BMA makes it as frictionless as possible for users to adopt a sustainable alternative. And the appeal of the electric boat service goes beyond convenience and eco creds; boat rides offer an element of delight, especially to a city's visitors.
Can you encourage the adoption of sustainable alternatives by cranking up both the friction-free and FREEDONISM dials?
