skol —Beer brand's poster campaign recognizes sexist past
In March 2017, Skol commissioned six female artists to create posters based on its old sexist advertising. Recognizing that posters featuring semi-clad women were both sexist and part of its past, the Brazilian beer brand’s commission resulted in six new posters inspired by old ads, created by artists engaged in feminist issues.
mega-trends
Industries
Origins
Types
This is just one of 15,000+ innovations found in our TW:Premium database which clients have access to.
Find out more
Related Innovations
Yemeksepeti
Dissatisfied customers throw food at company’s directors
Burger King and Pepsi
Food brands join forces to promote authenticity
Boots
Drugstore chain adjusts sexist pricing