Uncover the future of business in the second report in the Think Forward series, developed in collaboration with PayPal.

This edition focuses on Expectation Economy: The Evolving Consumer and delves into the tension between affordability and sustainability and the ongoing relevance of high-tech engaging shopping experiences. 

Join the ranks of industry giants like BMW, Zara, and Snapchat, who are redefining commerce and pioneering multi-layered loyalty programs.