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TrendWatching Unpicks 2021’s Most Innovative...

By The TrendWatching Team, 25 June 2021
From Singapore to Sao Paulo (via Amsterdam), TrendWatching team members scattered across the globe share the 2021 Pride campaigns worth bookmarking. We’ve seen enough cringe-inducing Pride campaigns to know that getting it just right is no easy feat. As ...
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Business as Usual? How to Help Consumers...

By Bruna Boucinha, 23 June 2021
As we nudge towards the 'post-pandemic' era, do like these five brands and help anxious consumers get back out there. After more than a year dreaming about future realities, the rollout of vaccinations sparked a collective sense of hope. But now, as ...
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Put Accessibility First by Downloading Our...

By Robbie Hodges, 8 June 2021
While researching OMNIBILITY, we invited people with experience of disabilities to brainstorm with us and created a new appendix to our in-house style guide.
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Pride Month: Five Forward-Thinking LGBTQ+...

By Robbie Hodges, 8 June 2021
So you’re LGBTQ+ inclusive? Prove it. Level up your brand’s efforts this Pride month by taking a cue from these forward-thinking businesses and campaigns.
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New Podcast? What to Expect from Season One of...

By Izzy Ahrbeck, 1 June 2021
Listen up. We’ve released a podcast – a series of 30-minute episodes, jam-packed with purpose-driven business inspiration and conversations with innovators from across the globe. Sounds too good to be true? You better believe it.
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Explore MINDCRAFT: Read the articles behind our...

By Robbie Hodges, 28 May 2021
Did our most recent issue of Make→Shift pique your interest? Swot up on MINDCRAFT and sharpen your mental health toolkit with these articles and trend resources.
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How to Identify (Truly) Global Trends: BBK...

By Livia Fioretti, 27 May 2021
For our first IRL gig of the year, BBK invited Livia Fioretti, Head of tw:in, to share her insights on managing our global spotter’s network.
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Our Premium clients just received May’s...

By Sophie Caro, 19 May 2021
These reports cover the key trends impacting 16 B2C sectors: essential reading for any purposed business professional.
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