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Reinier Evers

Reinier Evers

Founder and CEO of TrendWatching.

Supercharge your ideation with our AI tools

By Reinier Evers, 8 November 2024
Our three new TrendBaby AI Tools are here to help you turn trends into action — instantly ⚡ SCENARIOOOH: Tell us your big goals and we’ll serve up fresh, future market opportunities ProductLab: Pick a trend and your target audience, then watch AI generate ...
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Discover everything AI related we have in store...

By Reinier Evers, 17 April 2024
From REMIX BRANDS to CRAFTED BY AI, we’ve been updating you on AI x New Consumer Expectations for years now. But things have picked up pace 🙄(understatement of the decade!). So we’re taking our portfolio of AI x consumer trends and innovations, as well as ...
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Here is what's to come in 2024

By Reinier Evers, 9 January 2024
Ready to up your trend game this year? Here is a taste of what we've got in store for you in the next 12 months: ✅ Dive into our free 2024 TREND CHECK, and figure out which cross-industry consumer expectations to run with in the coming 12 months 🍒 And while ...
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Our Amsterdam Trend Seminar is a wrap!

By Reinier Evers, 21 September 2023
We have just wrapped up our Amsterdam Seminar! A huge thank you from all of us at TrendWatching. It was amazing to see so many of you in person and explore the future and impact of trends together!
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Sustainable Food Trends 2023

By Reinier Evers, 24 July 2023
We are excited to announce that our trend analysts Thomas Klaffke and Franzi Füsting have developed a trend report for Impact Hub Berlin's Sustainable Food Trends 2023 event. Join us online on the 1st of August 4.00-5.45 pm (CEST) at the reveal of the report ...
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Explore the future of guilt-free travel

By Reinier Evers, 12 June 2023
Our trend analyst Raymond Kollau recently delivered a captivating presentation about flying responsibly at the Passenger Experience Conference in Hamburg. Discover how guilt-free travel will revolutionize the industry by becoming the 3rd passenger experience ...
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RCA's beyond the hype event

By Reinier Evers, 17 May 2023
Join our trend analyst Camilla Van Grembergen at RCA's Beyond the talks #2 event and find out how to choose the right trend wave to strengthen your brand. The event dives deep into business research to explore the importance of both a clear long-term vision ...
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Welcome back Robbie!

By Reinier Evers, 20 January 2023
We are excited to welcome Robbie Hodges back into our team as a Trend Analyst. Robbie worked at The Telegraph and SUITCASE Magazine, interviewing thought leaders and covering travel and lifestyle trends before moving to TrendWatching. After a brief period ...
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