The Standard hotels in New York City are taking the concept of experiential travel to new heights with their latest offering: a room and tattoo package dubbed Inked Out. In a partnership with upscale Brooklyn tattoo studio Atelier Eva, The Standard is catering to the growing trend of people happy to travel to get inked by artists they follow on Instagram. Atelier Eva's founder, Eva Karabudak, told Surface that around 30-40 percent of the studio's clients travel from other cities to get tattooed by one of its artists.
Guests booking stays at The Standard's East Village or High Line locations receive a USD 100 credit towards a tattoo session at Atelier Eva, plus priority booking access. The package aims to streamline the often-challenging process of securing appointments with in-demand artists. Post-ink, visitors can pamper their new artwork with complimentary Mad Rabbit aftercare products. This collaboration not only taps into the burgeoning tattoo tourism market — speaking directly to the tribes of devoted tattoo lovers — but also aligns with The Standard's reputation for curating distinctive experiences beyond traditional hospitality offerings.