Over the past decades, SUVs and trucks grabbed serious market share from smaller cars. Despite inflation and supply chain issues, SUV sales worldwide increased by around 3% between 2021 and 2022, accounting for 46% of global car sales. Carbon dioxide emissions from SUVs reached almost one billion metric tons in 2022 — more than emitted by Brazil, Germany, South Korea and most other countries.
Countering that trend towards ever-larger could be Volvo, which just released teasers of its new electric SUV, the EX30. Full announcements will follow on 7 June 2023, and the initial image doesn't reveal much at all — the vehicle is shown in a dusky desert landscape, dwarfed by surrounding hills. An accompanying video sees a giant hand reaching down from the sky to grab the EX30 like a toy.
That's precisely the point made by the Swedish car maker in the limited information it shared: "We have big news: something small is coming." A sign of a forthcoming shift away from oversized?
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