Anything that retailers can do to take trucks off busy city streets is a win. For the safety of pedestrians and cyclists, for children breathing in exhaust fumes, for historic streets and for anyone stuck in traffic. That's too much impact to not act as fast as you can to find alternative cargo solutions.
IKEA partnered with Box2Home. More likely than not, your region has startups that are more than eager for you to use their networks of boats, bikes, e-pallets, scooters and electric motorcycles. And make sure your new, urban-friendly mode of transport is visible — every time consumers see your goods moving around, it'll be proof of concrete actions you're taking to improve their wellbeing. As always when it comes to stories: showing beats telling ;-)
Related: Autonomous Roboat transports people and trash through Amsterdam's canals
