People are busy, on the go, rushing from one obligation to the next. They may realize they'd benefit from switching gears once in a while, but momentum and habit are commanding forces. By design, A Solar-Powered Bench that Spins Ever So Slowly transports its users to a slower dimension, prompting park-goers and city-dwellers to engage with their environment differently.
ENESS, the firm that created the bench, thinks of its team members as 'happiness architects' and "believes in the power of providing art in everyday life that fires the imagination; that provides joy, happiness and beauty in unexpected places." Could your brand take on the role of happiness architect, inserting a moment of pleasure into your audience's day? How could you help people slow down or rediscover a sense of play?
