We're hosting a session at Social Media Week Lagos 2016!


For the second consecutive year, Lola Pedro, TrendWatching's Africa Regional Director, will be participating in Social Media Week in Lagos.

In collaboration with The Thiinkshop, a local Nigerian agency and Enplug Africa - an interactive display solution, Lola will be presenting the most relevant trends in content creation.

For this year's workshop session, TrendWatching has invited the creative director of The Thinkshop, Raphael Idu to speak about the future of content in a local context. Ralph will be dissecting CONTENTWOOD - a new phenomenon in branded content.

Meanwhile, Nigeria's most prolific TW:IN spotter, Emeka Obia, will be supporting Lola in bringing to life best-in-class African examples related to CONTENTWOOD. Together, they will encourage attendees to participate both on and offline, collaborating with each other in real-time, using a new interactive screen technology provided by Enplug Africa.

And as a bonus? A new copy of our brand new book, Trend Driven Innovation.

Hope to see you there!

Follow this link for more information: http://socialmediaweek.org/lagos/events/?id=206614

Event details:

Perform Or Perish In CONTENTWOOD! An Ultimate Guide To Deciphering Social Media's Most Critical Trend.

12:30 PM - 1:45 PM

Friday 26 February

Hosted by TrendWatching

Masterclass Suite

Landmark Centre, Plot 5B, Water Corporation Road, Victoria Island, Lagos

Contentwood copy-2