PREMIUM: Regional Spotlights published
When it comes to tracking competitors, it’s necessary to look outside your own region and industry. So to help clients of our Premium service do just that, we’ve published this month’s Regional Spotlights: 3 reports highlighting must-know innovations from Africa, Asia and South & Central America. All examples are contextualized with insights from our regional experts, and each report is rounded off with best-practice examples for 16 B2C industries. Want a piece of the action. Join Premium today.
LIVE: May finishes with a flourish
Who’s top of our LIVE leaderboard for the second half of May? David Mattin, with four gigs – 3XE in Dublin, Ultratravel Forum in London, Urban Land Institute (also London) and Login 2016 in Vilnius, Lithuania. Impressive. Vicki Loomes comes in second with a respectable two, thanks to her double header at London’s Geovation Hub, while we have four speakers tied on one: Maxwell Luthy at Lee Jeans in Kansas, Acacia Leroy at Strictly Mobile in San Francisco, Henry Mason at McGrath Estate Agents Summit in Queensland, New Zealand and Victoria Foster at Marketing Summit Belgrade.
MEDIA: Henry Mason on Medium
Each week, our Managing Director lets you peek behind the curtain to see exactly what’s been keeping his trend-thinking ticking over via his Medium page. This week’s articles are all about new and emerging tensions: between privacy & ‘free’ services; values and value (i.e. principles & profit); time: today & tomorrow, fast & slow; and finally in human communication: letters vs. emoji. You can subscribe here.
PREMIUM: May Update is released to clients
As always, clients of our Premium service were able to access an exclusive monthly report surrounding the most up-to-speed insights and innovation examples from around the world. From Snapchat and Delta Airlines to Burger King and Pepsi, some of the world’s most important brands were included.
LIVE: Recent plaudits for Acacia Leroy
“Acacia was fantastic, everybody loved her. Her punchy session on Asian trends and innovations was one of the most popular throughout the conference”, said Skift CEO (and recent TrendWatching interviewee) Rafat Ali. “She was absolutely brilliant and inspiring. Her session on Asian trends gave us new ideas from elsewhere in the world. Acacia opened our eyes and made us think differently.” was the verdict from Mänty Vappu, Marketing Director at Helsinki Marketing. Want Acacia at your event? Don’t sleep – her calendar is filling up!
JOBS: We're hiring in LDN and NYC
Our London Office is looking for a Chief of Staff to work directly with the senior team to help us continue our rapid global growth, as well as a Business Development Director to develop and deploy innovative sales strategies to bring home the bacon (or baked goods, if you’re a vegetarian). In New York? A Customer Success Executive to come on board to discover what really makes our clients tick. If you think you fit the bill, or know someone who does, you can find all the details right here.
LIVE: The first two weeks of May? They've been, well, busy...
Maxwell Luthy at CUTech TRC in Miami, USA (2 May). Luciana Stein at CBC, Guatemala City (3 May) and the Asociación de Agencias de Medios in Lima, Peru (8 May). Henry Mason at Penta Investments PMD in Bratislava, Slovakia (9 May). Ellie Damashek at UAB, NYC (9 May). David Mattin at Autogrill in Milan, Italy (12 May). Believe us when we say you-need-to-book-now if you want to secure a speaking gig in 2017. Act fast!
TW:IN – Exclusive webinar to kick off the next TrendWatching Quarterly
Yesterday, members of our Insight Network were treated to an intimate discussion with Maxwell Luthy: TrendWatching’s Director of Trends & Insights, patriarch of the New York office, all-round nice guy and – most importantly – author of the next edition of TrendWatching Quarterly. Want to be among the first to receive details ahead of its launch next month? Sign up here.
TW:IN – Morocco's first big taste of the network
As part of our ever-present efforts to become as (G)LOCAL as possible, Lola Pedro – TrendWatching Africa’s Regional Director – has recently expanded our presence to North Africa through working closely with Morocco-based partner Hicham Mohamed Lamrani. Hicham recently introduced TrendWatching at a first-of-its-kind event in 7AY, a co-working space in Rabat. His presentation, exploring ‘Happiness in a Connected World’ addressed the theme in the context of tracking trends and was deemed a resounding success. More to come from North Africa but in the meant time, do you want us to hold or participate in an event near you? Get in touch.