Taking Trend-Driven Innovation (and a sneak preview of our 2017 Trend Report ;) to the NEXT Conference

October 2016

‘What will my customers want next?’ No doubt that’s a question you’ve asked yourself at least once in the past weeks, if not months (and if you haven’t, well perhaps it’s one you should ;) For attendees of NEXT16, it was one David Mattin, TrendWatching’s Global Head of Trend & Insights, attempted to answer in his opening keynote at the conference. And then one I helped participants put into practice during a lively workshop the same afternoon.

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48 hours to innovation in Dubai…

May 2016

Last month, Vicki Loomes – TrendWatching’s Senior Trend Analyst – and Maxwell Luthy, our Director of Trends & Insights, reconvened in Dubai for two presentations and a workshop. A whirlwind trip? An understatement of the highest order…

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