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Your 2026 breakthrough awaits

Like us, you love trends, but unlike us, you have no time.

The solution? Let us bring you the trends, insights and innovations ready to act on.

Goodbye overwhelm, hello opportunity!

 

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Join 50,000+ platform members, from the US to Singapore, and from Brazil to Germany

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How our Trend Intelligence Platform will future-proof YOU

 

1. Trend Reports

Save invaluable time while supercharging your planning with our latest trend reports (including The Embodied AI Era and our 2026 Trend Report), or with any of the 300+ other topic & industry reports.

1. Trend Reports

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2. Cross-Industry Innovations

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2. Cross-Industry Innovations

Spot your next Big Idea by diving into our 32,000+ tagged, on-trend innovations, across 15 B2C industries, or ask our AI-powered Innovations Expert.

3. Trend Framework

Discover trends relevant to you, with our proprietary Trend Framework, revolving around 15 mega-trends and 230+ sub-trends.

3. Trend Framework

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4. AI-Ideation Tools

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4. AI-Ideation Tools

Create your next winning product with our toolbox — including our AI-powered ideation tools, which let you instantly dream up new, trend-driven products, services and campaigns.

5. Academy

Upskill yourself by enrolling in our Purpose-Driven and AI-Driven Innovation courses via the platform’s Academy.

 

 

5. Academy

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6. Newsletter & Feed

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6. Newsletter & Feed

The latest spotting landing in your inbox or popping up in your preferred socials.

Join the platform now (and be in the know, forever)

Essential Platform Access

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  • Daily Innovations
  • One Monthly Trend Report
  • Academy Courses
  • Trend Newsletter
  • Community & Global Meetups
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Full Platform Access

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$33/ month
  • Everything in free plan, plus:
  • Full Platform Access
  • 200+ Trends
  • 32,000+ Innovations
  • 2026 Trend Report
  • AI Ideation Tools
  • 300+ Topic & Industry Reports
  • Exclusive Webinars
Purchase full access
Team-Wide Access

Enterprise

 
$499/ month
  • Everything in Pioneer, plus:
  • Discounted price for 10+ users
  • Access to our Trend Analysts
  • Dedicated account manager
  • Exclusive team onboarding
  • Payment via invoice or credit card
  • Single-sign-on access (optional)
Contact Us

Why TrendWatching

Turning emerging consumer trends into breakthrough ideas is priceless — and it's what we love.

Built for marketers, creatives, strategists, entrepreneurs and innovators, we turn  human insights, AI, a global network of 100+ spotters and our Purpose-Driven Innovation methodology into the trend intel and ideation tools that you can run with. 

From Seoul to São Paulo, from Amsterdam to Accra — our clients include B2C giants, boutique agencies, government teams, universities, and future-forward freelancers.

Ready to turn the overwhelm into opportunity? Join us for free and let’s go!

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What our members are saying

HH Global 🇬🇧

Chief Sustainability Officer

"It gives us access to valuable consumer trends fuelling our ability to anticipate market shifts and identify opportunities for our clients. Overall, it empowers our team to stay ahead in a rapidly evolving landscape"

Major Health Brand 🇯🇵

Senior Marketing Director

“The platform's AI ideation tools are a huge help across our diverse team, from product designers to digital marketers. The healthcare use-cases are spot-on”

Mobile Payments Provider 🇨🇭

UX Researcher

“The trend-driven ideation tools are incredible, exactly what I need to make sense of emerging trends!”

Pearson 🇺🇸

Senior Strategist — Consumer & Cultural Insights

“The TrendWatching platform doesn’t just deliver by providing us with a vast amount of purposed innovations, it also gives a deeper understanding into how these innovations are relevant and why they should be on our radar”

Global QSR Brand 🌎

Foresight Manager

“TrendWatching’s global coverage and innovation data make this platform an invaluable resource. The Innovation Database is a personal favorite!”

Advertising Agency 🇨🇷

Chief Strategy Officer

"TrendWatching plays a key role in our strategic process, helping us to spot cultural trends that truly matter to the brands we work with"
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Talk to a human

If you have any questions, just email Giulia Bolzan, our Business Development Director, and she will get back to you ASAP.