Our exclusive Trend Database (web-based, accessible 24/7) brings you the following:

• An A-Z overview of all major consumer trends and sub-trends that we're tracking. Which will help you to quickly unearth specific and relevant trend information next time you're working on a strategy, a project or campaign. Expect 15 Mega Trends, 30 sub-trends and 3,000 trend examples.
  
  
• All these trends and thousands of examples in the database are fully indexed and searchable by trend and industry, enabling you to instantly identify the right trends and examples for a specific strategy/project/campaign.
  
  

The Trend Database is too extensive to summarize yourself. So we're doing it for you. The moment you receive your Premium access details, you will be able to download a 100+ page/slide 2010 Trend Report, summarizing the 15 major consumer trends, related sub-trends, and most inspiring examples.
Oh, and if you purchase today, you will also automatically receive the new 2011 Trend Report later this year (12 November 2010), too.

The 2010 and 2011 Trend Reports are written and designed in PowerPoint (100+ slides containing visuals and notes). You will also have access to a PDF version of both reports, to facilitate reading and printing.

The PowerPoint format makes it both a perfect source of personal inspiration, and a ready-to-go trend presentation or workshop, helping you and your team collectively turn trend information into new goods, services and experiences for your customers.

Set up your own trend session and apply trends to your business

Updates | While you will have enough to run with the moment you gain access, our dedicated Premium research team will continue to add up to 250 new examples (innovations, new business ideas and so on) each month, until October 2011. All indexed by trend and industry, and in various formats, including PowerPoint slides (ready to be presented!)

Tips & Tools | Furthermore, our Premium Service is not only about content: we will provide you with plenty of hands-on Tips & Tools to make the most of the database and report. Here's how:

• Lots of hands-on tips on how to customize your version of the 2010 - 2011 Trend Reports, turning them into your own company-specific or industry-specific trend reports, trend sessions or trend presentations.

• A four-step process to applying the trends and examples to your business.

In short, our dedicated Premium team (including researchers, analysts and spotters around the world) are working constantly to ensure you’ll have instant access to the latest trends, context and tools you need to make the most of now and 2011. Promise.