Disruptively affordable trend intelligence

Anticipate what your customers will want next.

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It's time. Are you ready?

2018 is well underway and new players are raising customer expectations to new heights. Our Premium platform gives you the actionable foresight to get - and stay - ahead. Here's how:

1/ Understand what your customers will want next
Get exclusive access to the 2018 Trend Report, a complete download of the most impactful and opportunity-rich consumer trends for the next 12 to 18 months.

"TrendWatching’s annual Trend Report is more than a wrap-up – it’s colourful, visual, inspiring and provoking! Also, the PowerPoint format means all the content can be used straightaway by our innovation teams."

Jens Bode
Global Strategic Management

Henkel, Germany.

2/ Design a winning customer-focused strategy
Premium's comprehensive Trend Framework keeps you focused on genuine customer needs and wants.

"Being able to find consumer trends that are relevant across all markets and segments is very important to us, having these trends backed up by new and fresh innovation examples provides further proof of the trends relevance."

Willemijn van Bommel
Market Insights Analyst
Vodafone, Netherlands.

3/ Dive into industry-specific trend reports
Let us do the work for you! Clients get 50+ curated reports per year, including quarterly updates on 16 B2C industries and reports on key consumer trends.

"The monthly reports keep me well-informed on the new shifts and opportunities in my industry."

Stéphane Cretel
Innovation Manager
Air France, France.

4/ Find, organize & share relevant inspiration
Stay updated on best-in-class innovation. Premium's database contains 19,000+ examples from 16 major B2C industries and 90+ markets, ready to download and share.

"The Premium Service is packed full of inspiring, easily digestible examples of innovations from many different sectors. We use those examples to guide our teams on brand innovation."

Toby Reeves

Research Manager

MTV Europe, United Kingdom.

5/ Empower and apply
Winning teams know how to spot – and then seize – tomorrow’s opportunities. Premium's accessible online training & workshop tools turn your team into Trend-Driven Innovators.

"Personalized and fully relevant. We saw many new trends and, more than that, now we can work with the Consumer Trend Canvas and find new ways to apply the trends."

Keith Matsumoto
Senior Industry Analyst

Google, Brasil.

Plans & pricing

All the content, tools and support you need to anticipate what your customers will want next – at a disruptively affordable price point.

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Let us know your needs and we'll let you know exactly how we can help.

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