Latest Trend Briefing - October 2014

BRAND SACRIFICE

One powerful question for brands to answer in 2015: what are you prepared to SACRIFICE?

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Latest Regional Trend Bulletins

Asia

September 2014

MASSCLUSIVITY

From masstige to MASSCLUSIVE: middle class premium consumption evolves in Asia.

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South & Central America

August 2014

ONLIFE MANAGEMENT

Latin American consumers are embracing advice and tools to help manage their connected selves.

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Africa

September 2014

AFRICONNECTION

The Africanization of social platforms, virtual connections & peer-to-peer services.

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