Singapore Trend Seminar

A trend-driven event for senior B2C professionals.
HUONE  •  6 March 2018  •  9.00am - 5:30pm

Following sell-out events in 2015 and 2016, our trend analysts return to Singapore on 6 March 2018 to share actionable, region-specific insights on critical consumer trends.

What you'll get

  • 1 The trends

    You'll hear critical consumer trends to 2020, the innovations they are driving and the opportunities they present to your organisation.

  • 2 Our method

    You'll get hands-on with our end-to-end Trend-Driven Innovation methodology, working to generate practical innovation ideas and all the best practices from the work we do with our clients in Asia Pacific and Oceania.

  • 3 New connections

    This event is about YOU and your fellow participants who you'll learn and collaborate with during lively, focused sessions. There will be rich networking opportunities throughout the day.

  • 4 A complete download

    You'll leave with full access to all content presented in PPT format, a digital copy of our Consumer Trend Canvas and other tools for ideation, as well as manuals and guides to support ongoing trend-thinking and strategy.

Who should attend

Designed for senior B2C professionals that work closely with consumer trends, this intimate seminar will be attended by Strategists, Brand and Product Managers, Marketing Directors, CEOs, CTOs, Heads of Innovation, and more.

Brands who attended our 2016 Singapore Seminar



  • “Thought-provoking and action driven.”

    “I loved the fact that I could relate everything back to my own experience and industry - which meant I could take back ideas which were actually workable, thought-provoking and action -driven.”

  • “Personalized and fully relevant.”

    “We saw many new trends and, more than that, now we can work with the Consumer Trend Canvas and find new ways to apply the trends.”

  • “The speakers were great.”

    “The speakers were great. The event offered perspectives from fields across industries and the the world.”


  • 8:30-9:00am


      Get introduced & caffeinated.

    • 9:00-12:30

      Interactive Keynote: "New Expectations"

        The 10 crucial trends you need to know and run with in 2018, and beyond. All grounded in our Trend-Driven Innovation method and Trend Framework.

        There will be a 30-minute break halfway through this full morning session.

      • 12:30-1:45pm

        Eat & Meet

          Enjoy an energy-infused lunch break and broaden your trend-savvy network.

        • 1:45-2:45

          Workshop: "From Insights to Innovation"

            Using the Consumer Trend Canvas, work with our experts and fellow attendees to turn the day’s trends into disruptive business models and winning innovations.

          • 2:45-3:30

            Case Study & Workshop: "Future Proofed"

              Discover 8 steps to Future Proof your organization and design your roadmap to build an innovative culture, from the C-suite down.

            • 3:30-4:00

              Coffee Break

              • 4:00-5:00

                Interactive Keynote: "Long Distance Disruption"

                  Take a trip around the world in 80 innovations and pick the opportunities to apply in Asia.

                • 5:00-5:30

                  Recap: Refresh & Reinvent


                  HUONE Events Hotel

                  HUONE is a hotel without bedrooms. Located in a conservation building in Clarke Quay, HUONE has had to work around the restrictions of pillars and walls that could not be knocked down- and ended up utilising the feel and structure to their benefit. Now, HUONE Singapore offers 11 inspirational meeting spaces such as Igloo Room, Sandbox Room, and Forest Room (where our event will be held).

                  Seminar Tickets

                  Early Bird available until 12 January 2018. Act now to save SGD150!

                  For group rates (including a full table for your team), payment queries, or anything else, please contact Dee G, at

                  Contact us

                  Questions? Contact Dee G, our APAC Event Coordinator, who will get back to you ASAP.

                  Get in touch

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