New York Trend Seminar

A trend-driven event for senior B2C professionals.
The Bowery Hotel  •  April 12 2018  •  9:00am - 5:30pm

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Our New York Trend Seminar on Thursday, April 12 will mark the final date in our 2018 trend seminar tour, having sold-out consecutive seminars in Europe and Asia.

Over a full day, New York attendees will receive close attention and input from TrendWatching's analysts on their work with consumer trends, leaving with a practical framework and innovation roadmap ready to deploy within their organization.

We hope you can join us in New York to unpack and apply the consumer trends that matter most to your customers in 2018, and beyond!

A few of the brands joining our 2018 trend seminars

What they'll get

  • 1 15 key trends

    Critical consumer trends to 2020, the innovations they are driving and the opportunities they present to your organization.

  • 2 Your next big idea

    Hands-on with our end-to-end methodology, working closely with our analysts to generate disruptive (but practical) innovation ideas and business models.

  • 3 Toolkit & takeaway

    A Trend-Driven Innovation Toolkit: an interactive box containing the tools and materials required to apply the consumer trends that matter most to your customers and your business.

  • 4 A complete download

    Full access to all content presented in PPT format, a digital copy of our Consumer Trend Canvas and other tools for ideation, as well as manuals and guides to support ongoing trend-thinking and strategy.

Some love thus far

  • “The SGP seminar was extraordinary!”

    “Actionable and inspiring insights, from start to finish. ”

  • “One word: awesome!”

    “From the venue to the speakers, to the trends that we saw, it was a fantastic day from beginning to end.”

  • “A fresh look at the connected world we are living in!”

    “Super interesting to examine our customer's behaviors through the lens of their fundamental human needs, wants and desires.”


  • 8:30-9:00am

    Get introduced & caffeinated

  • 9:00-12:15

    Interactive Keynote: "New Expectations"

    For the morning session and first keynote of the day, we present 10 trends that need to be on the radar of any (switched-on) B2C professional. Illustrated by real-world innovation examples, we’ll spend the entire morning on the trends reshaping the behaviours, mindsets and expectations of consumers to 2020.

    There will be a 30-minute break halfway through this full morning session.

  • 12:15-1:15pm

    Eat & Meet

      Enjoy an energy-infused lunch break and broaden your trend-savvy network.

    • 1:15-2:45

      Workshop: "From Insights to Innovation"

      After lunch, you’ll apply the trends presented earlier in the day to your organization; working closely with our analysts to generate disruptive (but practical) innovation ideas and business models.

    • 2:45-3:45

      Case Study & Workshop: "Future Proofed"

      Next, we reveal the 5 key steps to building a Trend-Driven culture within your organization, and we'll show you how others have succeeded in innovating for the future.

    • 3:45-4:15

      Coffee Break

      • 4:15-5:15

        Interactive Keynote: "Long Distance Disruption"

        As the day draws to a close, we’ll go (together) on a whistle-stop tour of 20 game-changing innovations, the trends that are driving them, the new expectations they are creating among consumers and the opportunities they present to smart brands and businesses, as they sweep through the consumer arena and accelerate into 2018.

      • 5:15-5:30

        Recap: Refresh & Reinvent

      Who should attend

      Designed for senior B2C professionals who work closely with consumer trends, this intimate seminar will be attended by Strategists, Brand and Product Managers, VPs of Marketing, CEOs, CTOs, Heads of Innovation, and more.

      Seminar Tickets

      Standard ticket price for New York is $1,470 ($1,600 incl VAT)

      For group rates (including a full table for your team), payment queries, or anything else, please contact Bas Bunnik, at


      The Bowery Hotel

      Old meets new in the acclaimed Bowery Hotel. Having become a staple of the Manhattan’s revitalized Lower East Side neighborhood, The Bowery Hotel brings you opulence blended with downtown cool.


      Contact us

      Questions? Contact Bas Bunnik, our Global Event Coordinator, who will get back to you ASAP.

      Get in touch

      Can't make it to New York?

      View wrap up